Label Free: ”To live your best life, live label free.”

Rethinking Animal Advocacy: How Small Changes Can Save Millions of Lives with Toni Vernelli

What if helping animals didn't require perfection?
In this eye-opening episode of Label Free, host Deanna Kuempel sits down with Toni Vernelli—weightlifting champion, animal behavior PhD, and lifelong animal advocate—to explore a revolutionary approach to reducing animal suffering.
For more than 30 years, Toni has dedicated her life to improving the lives of animals. From fiercely defending her childhood dog to organizing Russia's first anti-fur protests in the 1990s, her journey has been fueled by compassion and action. But along the way, she discovered that lasting change often comes from practical solutions rather than all-or-nothing approaches.
Toni shares how her understanding of animal behavior transformed her perspective on advocacy and why improving farming systems can have a profound impact on animal welfare. She discusses the limitations of traditional activism, the importance of meeting people where they are, and how small, realistic changes can create meaningful results on a global scale.
You'll also learn about FarmKind, an innovative organization dedicated to improving the lives of farm animals through evidence-based solutions, and their powerful Compassion Calculator, a tool that helps individuals understand how their food choices and charitable giving can reduce animal suffering.
Whether you're passionate about animal welfare or simply curious about how your everyday decisions can make a difference, this conversation will challenge assumptions, inspire action, and offer a fresh perspective on creating positive change.
In this episode, you'll discover:
Toni's remarkable journey from animal lover to global advocate
The story behind Russia's first anti-fur protests
Why animal behavior science matters in welfare reform
The biggest misconceptions about animal advocacy
How small changes in farming practices can improve millions of lives
The mission behind FarmKind and its impact-driven approach
How the Compassion Calculator helps people make informed choices
Practical ways anyone can reduce animal suffering today
Connect with Toni Vernelli & FarmKind:Visit FarmKind to explore the Compassion Calculator and learn how even a small monthly contribution can create a significant impact for farm animals.
If you enjoyed this episode, please subscribe, rate, and review Label Free. Your support helps us continue bringing you powerful conversations that inspire growth, awareness, and living label-free.

Raising Brave Eaters: How One Children's Book Turns Mealtime Into an Adventure with Janet Gersham

In this heartwarming episode of Label Free, host Deanna Kuempel sits down with author Janet Gersham, creator of the charming children's book, What Do Superheroes Eat for Dinner? Inspired by the picky eaters in her own family, Janet set out to create a fun and imaginative way to encourage children to explore new foods and develop healthy eating habits.
Janet shares the story behind her book and how superheroes became the perfect vehicle for inspiring young children to be brave, curious, and adventurous at the dinner table. She discusses the challenges and rewards of writing a children's book, the importance of introducing diverse foods early in life, and how mealtime can become a meaningful opportunity for connection, learning, and community.
Designed for children ages three to five, What Do Superheroes Eat for Dinner? combines engaging storytelling with beautiful illustrations to help families step outside their culinary comfort zones and create positive experiences around food. Janet's mission is simple yet powerful: to help children discover that trying something new can be both exciting and fun.
Whether you're a parent, grandparent, educator, or simply someone who loves inspiring stories, this episode offers valuable insights into nurturing curiosity, confidence, and healthy habits in young children.
What You'll Learn:• The inspiration behind What Do Superheroes Eat for Dinner?• Why picky eating is more common than you think• Creative ways to introduce children to new foods• How storytelling can influence healthy habits• The importance of making mealtime a shared family experience• Janet's journey from idea to published author
Be sure to check out What Do Superheroes Eat for Dinner? on Amazon, available in both e-book and paperback formats.
If you enjoyed this episode, don't forget to subscribe, follow, rate, and review Label Free. Your support helps us continue bringing you inspiring conversations with extraordinary people who are living label-free.

From Nashville to the World: Mark Mackay's Mission to Spread Love Through Music

2025 has been a breakthrough year for country artist Mark Mackay, and in this episode of the Label Free Podcast, he shares the mindset shifts, creative growth, and meaningful connections that have fueled his momentum.
Mark opens up about the importance of great songwriting and why better songs ultimately create bigger opportunities. Looking ahead, he reveals his ambitious plans for 2026, including monthly music releases, touring, and creating unforgettable fan experiences centered around connection, community, and giving back.
We dive into the inspiration behind his latest single, "I Am Love," a powerful anthem that explores love beyond romance and encourages listeners to embrace compassion, humanity, and unity. Mark also shares the story behind "Let Her Fly," a deeply personal song rooted in themes of faith, freedom, and letting go. Along the way, he reflects on collaborating with legendary songwriter Jim Peterik and how life experiences continue to shape his music.
Throughout the conversation, Mark discusses the artists who influenced his sound, including Tom Petty, The Eagles, and the Laurel Canyon era, while blending those inspirations with his country roots. He shares moving stories from the road that demonstrate music's incredible ability to heal, connect, and transform lives.
Mark also offers valuable insight into building authentic artist-to-fan relationships, lessons learned while touring with country star Gary Allan, and how Nashville has played a pivotal role in his growth as both an artist and songwriter.
Beyond the music, Mark highlights his commitment to making a difference through charitable work, including his involvement in a golf fundraiser benefiting Lurie Children's Hospital, proving that success is most meaningful when it creates a positive impact for others.
This episode is a powerful reminder that music is more than entertainment—it's connection, purpose, and a force for good.
🎙️ Listen now and discover how Mark Mackay is using his music, platform, and passion to inspire others, build community, and spread a message of love that resonates far beyond the stage.
Be sure to subscribe, leave a review, and share this episode with someone who believes in the power of music to bring people together.

From Navy Photographer to Author: Ty Swartz on Storytelling, History & Magic

In this fascinating episode of Label Free, host Deanna Kuempel sits down with Ty Swartz, a certified professional photographer, Navy veteran, and author of the Barrier Keepers series, for an inspiring conversation about creativity, storytelling, reinvention, and following your passion through every stage of life.
With more than 40 years behind the camera, Ty shares how his journey into photography began during his time serving in the Navy, where he combined his artistic eye with military service. He reflects on memorable moments throughout his career—including photographing John F. Kennedy Jr. and Caroline Kennedy—and explains why the best photographers learn to become quiet observers of human emotion and experience.
The conversation also explores Ty’s transition from photography into writing, inspired in part by his years teaching photography and technology to middle school students. What started as one story evolved into an entire book series blending history, adventure, mystery, and supernatural elements designed to captivate young adult readers while encouraging curiosity and imagination.
Deanna and Ty dive into:
The power of storytelling through both photography and writing
How travel and culture influence creativity
Why observation is one of the greatest skills an artist can develop
The challenges of transitioning into authorship
Maintaining creative integrity in publishing
Building worlds that inspire younger generations
Ty also shares insight into the creative process behind his books, the evolution of the Barrier Keepers series, and his vision for future adaptations and projects as he continues working on book three.
If you love stories filled with adventure, historical intrigue, mystery, and a touch of magic, this episode is one you won’t want to miss.
Learn more about Ty Swartz and the Barrier Keepers series atBarrier Keepers Official Website
You can also find the series on Amazon
Be sure to subscribe, rate, and share Label Free as we continue highlighting inspiring individuals who are living authentically, pursuing purpose, and breaking free from labels.

Why Soft Skills Matter More Than Ever | The Integrity Game

In this insightful episode of Label Free, host Deanna Kuempel welcomes back Jeff Klubeck, founder of The Integrity Game and an “unretired” professor at San Diego State University, for a powerful conversation about leadership, accountability, integrity, and the soft skills that truly shape success.
Jeff shares the philosophy behind his innovative 10-point Integrity Game model, a framework designed to help individuals and organizations strengthen communication, self-awareness, emotional intelligence, and personal responsibility. Together, Deanna and Jeff explore why so many people stay stuck in victim mentality—and how shifting toward ownership and self-reflection can completely transform your personal and professional life.
This episode dives deep into:
Why soft skills are often the missing ingredient in leadership
The importance of accountability and emotional intelligence
How integrity impacts business, relationships, and personal growth
Breaking free from blame, excuses, and victim thinking
The power of self-awareness in creating lasting change
How peer coaching and honest feedback accelerate growth
Jeff also discusses his unique group coaching experience, which uses a dynamic “hot seat” format to help participants work through real-life challenges in a collaborative and supportive environment. The result is not only personal development, but meaningful connection, stronger leadership, and actionable transformation.
Whether you’re an entrepreneur, leader, executive, or someone committed to personal growth, this episode offers practical tools and mindset shifts that can help you elevate every area of your life.
Learn more about The Integrity Game atThe Integrity Game
You can also connect with Jeff on LinkedIn and explore upcoming events through Founders IO
Be sure to subscribe, rate, and share Label Free as we continue inspiring people to live authentically, lead with integrity, and break free from labels.

You Are Not Your Diagnosis | Healing Beyond Chronic Fatigue & Anxiety

In this powerful episode of Label Free, host Deanna Kuempel sits down with Miguel Batista, founder of CFS Recovery, to discuss what it truly means to reclaim your life from chronic illness, anxiety, and the limiting labels often placed on us by society and the medical system.
After personally battling debilitating symptoms, chronic fatigue syndrome, panic disorder, and years of uncertainty, Miguel refused to accept that his diagnosis would define the rest of his life. Instead, he embarked on a transformative healing journey focused on retraining the nervous system, rebuilding resilience, and changing the way he viewed both his mind and body.
Today, Miguel and his team have helped more than 2,000 clients in over 50 countries move from survival mode back into thriving—and in this conversation, he shares the mindset shifts and recovery principles that changed everything for him.
Deanna and Miguel dive deep into:
The emotional impact of chronic illness labels
How fear and anxiety can keep the body stuck in a cycle of symptoms
Why identity plays a massive role in healing
The connection between the nervous system and chronic health conditions
How to stop viewing yourself as “broken”
Practical tools for rebuilding hope, confidence, and momentum
Miguel also explains why so many people unknowingly become trapped in a “sick identity” and how breaking free from that narrative can become one of the most empowering steps toward healing.
If you or someone you love is struggling with chronic fatigue, anxiety, unexplained symptoms, or feeling hopeless about recovery, this episode offers a fresh perspective rooted in empowerment, possibility, and resilience.
Miguel is also offering Label Free listeners access to a free Recovery Roadmap Protocol, including a recovery stage identifier and personalized recovery report to help you better understand your current health journey and next steps toward healing.
Learn more and access the free resources here:CFS Recovery Resources
You can also explore more content and support through the CFS Recovery YouTube Channel
Be sure to subscribe, rate, and share Label Free as we continue empowering people to break free from labels and live authentically.

Tee Off for a Cause: Donovan McNabb's Charity Golf Invitational

In this special feature for Gold Coast City Lifestyle magazine, we sit down with former NFL quarterback Donovan McNabb to discuss the impactful Donovan McNabb Celebrity Golf Invitational. This highly anticipated charity event in Chicago aims to raise funds for the wellness and health of youth, a cause that is deeply personal to McNabb.
Join us as we explore the inspiration behind the event, which has raised over $1.75 million in a single day, and hear McNabb's thoughts on the importance of supporting the Ann and Robert H. Lurie Children's Hospital of Chicago. He shares his motivation for giving back, the legacy he hopes to leave, and the significance of influential figures using their platforms to create change.
McNabb also discusses his new role as the first president of the Ace Hardware Foundation's Celebrity All-Star Advisory Board and how this initiative will expand support for the Children's Miracle Network and communities nationwide.
Whether you're a fan of McNabb or simply interested in philanthropy, this episode highlights the power of community and the joy of uplifting others. Tune in to learn how you can get involved and support this worthy cause!

Embracing Life and Golf with Kym Coco

In this episode of Label Free, host Deanna Kempel welcomes Kym Coco, an inspiring author, peak performance coach, and founder of Swagtail. With a master's degree in kinesiology and a passion for yoga, Kym shares her journey of integrating mindfulness and physical wellness into the world of golf. She discusses her evolution from a fitness enthusiast to a peak performance coach, emphasizing the importance of mindset mastery in both golf and life. Kym reflects on her late husband Steve's incredible legacy, including their collaborative books, "Miracle on the Mountainside" and "It Just Makes Sense," which focus on emotional resilience and effective communication.
Listeners will gain insights into how yoga can enhance golf performance by improving focus, reducing anxiety, and fostering a deeper connection with oneself. Kym also highlights her upcoming book, "The Space Between Each Shot," which chronicles her journey through golf after Steve's passing. Whether you're a golfer or simply looking to improve your mindset, this episode offers valuable tools and inspiration to help you live your best life.
Call to Action: If you're interested in learning more about Kym's work, exploring her books, or participating in her monthly workshops, visit Swagtail.com. Don't forget to subscribe to Label Free for more dynamic guests and empowering conversations!

Love Beyond Goodbye: Finding Healing at the Rainbow Bridge

In this heartfelt episode of Label Free Podcast, host Deanna Radulescu sits down with poet, animal advocate, and author Susan Jaunsen, whose work beautifully captures the deep emotional bond between humans and their beloved pets.
Susan shares the inspiration behind her book, Those We Meet at the Rainbow Bridge, a touching reflection born from personal loss, love, and her lifelong connection to animals. From caring for feral cats to navigating the grief of losing cherished companions, Susan opens up about the profound impact animals have on our lives—and our hearts.
Together, they explore the powerful themes of empathy, compassion, and healing, as well as the comfort many find in the idea of the Rainbow Bridge—a place where love continues beyond loss.
This episode is especially meaningful for anyone who has experienced the pain of losing a pet, offering both solace and perspective. It also shines a light on the importance of animal rescue and advocacy, reminding us all of the responsibility we share in protecting and caring for vulnerable lives.
To connect with Susan Johnson and learn more about her work, visit www.thosewemeetattherainbowbridge.com.
If this conversation resonates with you, please share it with a fellow animal lover and don’t forget to subscribe, rate, and review Label Free Podcast for more powerful, authentic conversations.
Because love—especially the kind we share with our pets—never truly leaves us.

From Pediatrician to Author: Dr. Lucio Pascua’s Creative Awakening

In this episode of Label Free, host Deanna Radulescu welcomes Dr. Lucio Pascua—physician, author, and passionate creative—joining us from the stunning island of Oahu, Hawaii.
Dr. Lucio shares his inspiring journey from practicing pediatrician to published author, revealing how his love for writing first took shape during graduate school and evolved into a compelling trilogy of fiction. He opens up about his daily journaling practice, which fuels his creativity and serves as the foundation for his storytelling.
Beyond writing, Dr. Lucio also shares his passion for cooking, constantly challenging himself to explore new recipes and embrace creativity in every aspect of his life.
His first two books, Koan: Part One and Part Two, dive into thought-provoking themes of existence, the balance between good and evil, and the possibility of redemption. Through his work, he encourages others to tap into their creativity, trust their voice, and bring their ideas to life.
To connect with Dr. Lucio Pascua and support his work, follow him on Instagram, Twitter, and Facebook at @LucioPascuaAuthor. His books are available on Amazon, and you can learn more at LucioPascuaAuthor.com.
Tune in for an inspiring conversation about passion, purpose, and the transformative power of storytelling.
Don’t forget to subscribe, rate, and review Label Free Podcast for more empowering conversations and incredible guests!